Porsche’s failed NFT drop is a lesson for brands in Web3

A major eco-friendly upgrade is coming to NFTs—here’s what brands need to know

Patrón enters the metaverse - The Spirits Business

Nike buys hot NFT startup as its metaverse push grows

McDonald's NFT troll highlights metaverse risks for marketers

9 most innovative brand NFTs in 2021

How brands are using NFTs—a continually updated list | Ad Age

9 most innovative brand NFTs in 2021

Adidas NFT release is latest example of hurdles with virtual tokens

Patrón unveils its first NFT - The Spirits Business

Miller Lite is opening a bar in the metaverse for Super Bowl 2022

McDonald’s celebrates Lunar New Year in the metaverse with Opening Ceremony

Soon, There Will Be a PacSun Mall Rat NFT for Each of Its 300 Stores

Metaverse marketing—everything brands need to know about virtual worlds

See the NFT cameo in Bud Light Next’s Super Bowl ad

Samsung’s metaverse ‘quest’ combines NFTs, sustainability and Valentine’s Day

BMW turned its engine roars into NFTs

The top 5 brand NFTs you need to know about right now

The emergence of alcohol-branded NFTs - IWSR

Most consumers worry the metaverse may lead them to lose touch with reality

How NFT sustainability is crucial to brands' strategies

MeUndies cancels Bored Ape NFT partnership

Heineken's 'virtual' beer mocks the metaverse—to launch a real-life beer

Buffalo Trace NFTs raise $280,000 for charity - The Spirits Business

Stella Artois Continues NFT Spree With Water.org Collection

Absolut Blends the Real Coachella With Metaverse Activation

What brands are getting wrong about the metaverse

Dictador Rum And The Next Evolution Of Beverage Industry NFTs

Here's How to Get Your Bored Ape On a Bottle of Monkey Shoulder Whiskey

How Grey Goose and Patron turn NFTs into real-life perks

Instagram Launches Initial Test of NFT Display Options, Which Are Also Coming to Facebook Soon

Budweiser Releases Dwyane Wade NFT to Promote Budweiser Zero, Its Non-Alc Beer

Angel's Envy unveils first 'meta distillery' - The Spirits Business

Redefining luxury for Gen Z—How the metaverse can help brands evolve

Instacart, Walmart Partner on New Virtual Convenience Store

Metaverse marketing—tracking virtual activations and more | Ad Age